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Throwing Darts

Content Calendars For Content Marketing

What is a content calendar? 

A content calendar is a way to address your needs around planning and executing a content...

2017 Chicago Manufacturing Summit Automation Trends

The 2017 Chicago Manufacturing Summit provided great insights into the future of automation in manufacturing. The largest...

Converting Manufacturing Leads to Customers

Content marketing starts with great content. So if you're building a new website for your company, you might write a couple...

Chicago Salesforce Manufacturing Summit

If you are in Chicago you'll have a unique opportunity to attend the Salesforce 2017 Manufacturing Summit on June 14th,...

What is a Hubspot Certified Partner?

If you are in search of a new agency to support your inbound marketing, you may be wondering what's behind the HubSpot...

The Best Manufacturing Websites Promote Their Content, You Should Too!

Those dipping their toes into content marketing for the first time can easily fall into a trap and assume an updated website...

Logistics and Transportation Company Sees 125% Increase in Closed Deals

CTL Global Solutions is a logistics and transportation company based in the greater Chicago area. Their services included...

SEJ Summit Tips From a Chicago Marketing Agency

The Search Engine Journal will be hosting a summit at Chicago's Navy pier on May,11th 2017. Being our hometown we'll be sure...

How To Analyze 6,000 tweets in Less Than an Hour to Improve Your Content Marketing

In our last post, we talked about gathering information to find out more about your target personas.  In this post, I’m...

What It's Like Launching an Inbound Marketing Campaign

It’s important to understand what you are getting into before you start a content marketing campagin. Content marketing...

Why You Need Followers to Promote Your Content

You're ready to launch a new digital promotion. You’ve put the energy in and double-checked all your work. You know once it...

5 Business Promotion Ideas You Should Be Using

Creating brand awareness is an important part of running any business. As creatures of habit, some brands can get stuck in...

Psychographics for Great B2B Marketing Strategies

What is Psychographics? 

Psychographics is the study of personality, values, opinions, attitudes, interests and lifestyle....

Don't forget these 5 things in your Sweepstakes Promotion Plan

I do a lot of calls with clients about running sweepstakes and contests. Whenever I talk to new clients there are a few...

Digital Promotion Alternatives to Rebate Checks
Rebate checks are a thing of your parents’ generation. Let's face it, in the digital age most people don't even have the...
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